Toyota CH-R - unique flow

Generative journey through minimal architectures and spatial drawings inspired by the Toyota C-HR model.

Commissioned by

Toyota Europe and We Are Social

Designed and produced by


Lights, mood, and colour palettes echo the visual impressions of urban environments, by day and by night. A continuous flow takes you through an ever-evolving environment, travelling on elegant calligraphic lines that trace along the features of the car.


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